PR

5 hours ago

Vivendi considers spinning off Havas

The France-based media giant is also thinking about splitting off other business units.

2 days ago

Zara removes 'Gaza' campaign images and expresses 'regret'

Zara has pulled a new campaign featuring images some argue resemble scenes from the Gaza conflict, with the fashion retailer saying it "regrets" the "misunderstanding".

4 days ago

Agency of the Year 2023

See the full wrap-up of shortlists and winners for this year's AOY 2023, as well as all the detailed analysis for markets including APAC, Southeast Asia, ANZ, South Asia, and Japan/Korea here.

4 days ago

Moves and win roundup: Week of December 11, 2023

All the latest moves and wins from Anta, Jetstar Asia, Anymind Group, Saatchi & Saatchi, Auror and more.

Dec 8, 2023

A spotlight night for Publicis Groupe, with Ogilvy and Leo Burnett battling it out for the top awards at AOY 2023

There was intense competition between Publicis' Leo Burnett and Ogilvy at the 2023 Southeast Asia AOY awards last night, with the former ultimately taking home the bulk of the metal haul.

Dec 8, 2023

'Special' night prevails over Motion Sickness at Campaign's ANZ Agency of the Year awards

Special Group steals the show with five Golds between both markets, while Kiwi challenger Motion Sickness racks up an impressive six awards, and Initiative leads the media pack.

Dec 8, 2023

Ogilvy and Mindshare split top APAC network awards at AOY 2023

With four out of four Network metals in the bag last night, WPP took home all the coveted honours at this year's awards ceremony, hosted live from the glitzy Ritz-Carlton in Singapore.

Dec 7, 2023

Agency of the Year 2023 winners: Asia-Pacific / Network

See the complete winners list for the Asia-Pacific region in the 2023 Campaign Asia-Pacific Agency of the Year awards.

Dec 7, 2023

Pitching: Myth busters and home truths

From the misnomer of the so-called 'chemistry meeting', to the notion that the agency that wants it most will win, misconceptions around the pitch process are abound. It's time to cut through the bull, says Frazer Gibney.

Dec 7, 2023

Spikes Asia announces its 2024 jury line-up

2024 sees the highest representation from brands, including adidas, Budweiser, Burger King, PepsiCo, Volkswagen and Unilever, as well as a variety of representatives from Central Asia including Kazakhstan and Uzbekistan.

Dec 6, 2023

Accenture appoints Rachel Frey as head of corporate communications

Frey, who had been serving as the interim lead since April, has officially replaced longtime Accenture executive Stacey Jones.

Dec 6, 2023

How a divisive political climate is reshaping brand-influencer relationships

As brands pull back from taking stances on polarising issues, influencer partnerships are being examined under the microscope.

Dec 5, 2023

Agency of the Year 2023 winners: Australia/New Zealand

See the complete winners list for the Australia/New Zealand region in the 2023 Campaign Asia-Pacific Agency of the Year awards.

Dec 5, 2023

Coca-Cola hires Meta's Katherina Jawaharlal to lead global corporate, brand PR

She previously built and ran Meta’s partnership communications team.

Dec 4, 2023

Why the best screen savers may be repulsive ones

Agency TheOr creates hard to look at 'planet saving screen savers' coinciding with COP28 to encourage more people to shut off their computer screens when dormant.

Dec 4, 2023

Eighteen PR firms and ad agencies working on COP28 also working with fossil fuel polluters: Clean Creatives

Clean Creatives claims that the UAE could not have hosted COP28 if not for the fossil fuel greenwashing provided by advertising and PR agencies

Dec 4, 2023

Moves and win roundup: Week of December 4, 2023

All the latest moves and wins from Archibald Williams, Vero, Sling & Stone, Publicis Groupe, TBWA\Media Arts Lab, Precious Communications, Icon Agency, Amplify and more.

Dec 2, 2023

No advertiser owes a media platform

Elon Musk’s robust message to advertisers this week betrays a fundamental misunderstanding of the commercial media dynamic.

Dec 2, 2023

Campaign India Crash Course: Creating a network based in India

In this lesson, Saurabh Varma, founder and CEO, Wondrlab, explains how one can look to create an agency network based in India

Dec 2, 2023

Apple tells children’s story to illustrate new feature

Real user appears in Taika Waititi-directed film.